Home Services Headlines Features Photos Get Wired About Us Contact

     
     
     
 Categories
 Entertainment
 Food
 Consumer
 Fashion/Accessories
 Travel/Transportation
 Computers/Electronics
 Health/Fitness
 Careers/Money
 Education
All Headlines
 
 More Headlines
LET IT SNOW: COVERING STUDENTS ON HOLIDAY BREAKS AND SKI TRIPS

MARC LASRY `84 NAMED TRUSTEE OF NEW YORK LAW SCHOOL

SHAREBUILDER PARTNERS WITH COLLEGE BOOKSTORES NATIONWIDE TO DELIVER THE INVESTOR STARTER KIT TO STUDENTS

THE HONOR SOCIETY OF PHI KAPPA PHI TO AWARD MORE THAN $500,000 IN 2005

STUDYABROAD.COM LAUNCHES WORLD`S FIRST ONLINE INTERACTIVE REALITY SHOW

U.S. ARMY ALL-AMERICAN BOWL A STRONG PRECURSOR TO FUTURE COLLEGIATE SUCCESS

CALIFORNIA SENDS STRONG MESSAGE TO DRUNK DRIVERS

ETA KAPPA NU, HONOR SOCIETY FOR ELECTRICAL ENGINEERS, TO BE MANAGED BY INTERNATIONAL ENGINEERING CONSORTIUM

LLOYD GREIF CENTER FOR ENTREPRENEURIAL STUDIES AND THE CENTER FOR TECHNOLOGY COMMERCIALIZATION AT THE MARSHALL SCHOOL OF BUSINESS ANNOUNCE FIRST ANNUAL USC BUSINESS PLAN COMPETITION

TREASURER ANGELIDES URGES CALIFORNIANS TO GIVE A CHILD THE GIFT OF A COLLEGE EDUCATION THIS HOLIDAY SEASON

BROADCOM CO-FOUNDER DR. HENRY T. NICHOLAS III ESTABLISHES $300,000 RESEARCH COMPETITION AT UC IRVINE; THE CALIFORNIA INSTITUTE FOR TELECOMMUNICATIONS AND INFORMATION TECHNOLOGY WILL ADMINISTER THE NICHOLAS FOUNDATION PRIZE

EXPENSEPATH OFFERS SUBSCRIPTION PRICING TO CORPORATIONS UTILIZING PURCHASING AND T&E; CARDS

MASSIVE COLLEGE FOLLOWING PRECEDES SPONGEBOB SQUAREPANTS MOVIE LAUNCH

ILLEGAL FILE SHARING TARGETED IN WAVE OF NEW LAWSUITS

BLUE CROSS BREAKS THE MOLD BY OFFERING UNINSURED ``YOUNG INVINCIBLES`` NEW OPTIONS; SIMPLE, ONLINE, ALL-INCLUSIVE HEALTH COVERAGE AT WWW.TONIKHEALTH.COM

 
 Resources
 Get Wired!
 Resources
 Paper Links
 Email CP
 Our Services
 FAQ's
 
 Features
 C - Toons
 The Bell Curve
 CPuzzle Word Search
 CPuzzle Crossword

Viewpoint Unveils ViewpointSearch.Com in Support of Growing Toolbar Population, Now at More Than Four Million Installed

Friday, October 1, 2004 10:00 AM
Computers/Electronics
Printer-friendly format Printer-friendly format

Millions of Viewpoint Toolbar users will be given access to News, Weather, Horoscopes, Shopping, Search Information and Exclusive Skins at new website called The Viewpoint Exchange

NEW YORK--(BUSINESS WIRE via COLLEGIATE PRESSWIRE)--Oct 1, 2004--Viewpoint Corporation (NASDAQ: VWPT) - a leading provider of Internet graphics and delivery systems - will unveil a new consumer website at 8pm EST called the Viewpoint Exchange, providing support for its growing ranks of Viewpoint Toolbar users - now numbered at more than four million installed.* The Viewpoint Exchange, dubbed ''Your home away from your toolbar,'' allows consumers to personalize the site and provides access to the latest skins. The Viewpoint Exchange also serves as a new platform for in-page searching that will complement the functionality of their toolbars.

''We know our users love the advanced graphics they receive when searching and bookmarking through our toolbar,'' says Jay Amato, Viewpoint CEO and president. ''Many users have also asked us to provide a webpage from which they can search the Internet. They`ve told us they want a search webpage that isn`t cluttered like other search providers` pages but not `minimalist` like another popular search engine`s site. So we created a graphically pleasing location our toolbar users can call home, with elegant features that will help them search for news and information important to their everyday lives.''

The creation of the Viewpoint Exchange (www.viewpointsearch.com) is also part of an overall strategy by the Company to dedicate messaging on Viewpoint`s corporate site (www.viewpoint.com) primarily to its B-to-B businesses - the Viewpoint Platform, Creative Services and Creative Innovator, its ad serving and management system. The conversion of the corporate site will commence in mid-October.

At launch, the Viewpoint Exchange offers news from The New York Times, weather from The Weather Channel, Dictionary functionality, Viewpoint Search, Search categories, Horoscopes, and a Toolbar Skin Community with seven new toolbar skins that include animations and dynamic content functionality.

The new skins include an Astrology category providing skins for each sign of the Zodiac that deliver daily, weekly and monthly horoscopes directly into the toolbars, with alerts when new forecasts are ready for viewing.

''These skins take our technology to the next level,'' says Michael Salort, Viewpoint vice president for marketing and business development. ''By adding animation and dynamic content functionality, our users are starting to see how our toolbar can deliver content like text, images, 3D and video directly to them. And with the Viewpoint Exchange as our consumer platform, we can provide information and instructions for how to get the best from our technology and, in turn, the Internet.''

Viewpoint plans to continue adding functionality to the Exchange over time, with a beta Shopping site premiering on October 15th. The Company says Viewpoint Shopping will test the theory that consumers are looking for ways to browse top-tier retailers easily and quickly. Additionally, in the coming months, the Viewpoint Exchange will teach users how to create their own skins and post them on the site.

''The Viewpoint Exchange is one of the steps we`re taking to build a strong relationship with consumers,'' adds Mr. Amato. ''We value each and every one of our toolbar users and, with their feedback, we`re creating a complete search product that delivers an advanced experience at every level.''


(*) Acceptance rates (approx. 25%) and net revenue per installed toolbar per month (approx. $0.10) remained steady during the installation period.


About Viewpoint

The Viewpoint Platform is the technology behind some of the most innovative, visual experiences on the Web and on the desktop with leading clients such as America Online, General Electric, General Motors, Hewlett Packard, IBM, Lexus, Microsoft, Samsung, Scion, Sony and Toyota. Creative Innovator - the Company`s next-generation ad deployment and management system - and the Viewpoint Toolbar - the Vision for the Future of Search - are the latest breakthrough technologies using the full power of the Viewpoint Platform.


This press release may contain ''forward-looking'' statements as that term is defined in the Private Securities Litigation Reform Act of 1995 and similar expressions that reflect Viewpoint`s current expectations about its future performance. These statements and expressions are subject to risks, uncertainties and other factors that could cause Viewpoint`s actual performance to differ materially from those expressed in, or implied by, these statements and expressions. Such risks, uncertainties and factors include those described in the Company`s filings and reports on file with the Securities and Exchange Commission as well as the lack of assurances that Viewpoint will add functionality to the Exchange over time; that Viewpoint will add a beta Shopping site; that Viewpoint will add information to the Viewpoint Exchange that will educate users in the creation of toolbar skins.

Viewpoint, Viewpoint Exchange and Viewpoint Shopping are trademarks of Viewpoint Corporation. Other product and company names herein may be trademarks of their respective owners. Copyright 2004 Viewpoint Corporation. All rights reserved.


Source: Viewpoint Corporation

© Business Wire and Collegiate Presswire

  • Back to Collegiate Presswire Headlines Page
  • Printer-friendly format Printer-friendly format
  •    
     

    Copyright � 2002 Collegiate Presswire, Inc.
    Phone: (888) 621-7721 • Email: [email protected]

     

    Home ] Services ] Headlines ] Features ] Photos ] Get Wired ] About Us ] Contact ]