MEDIA ADVISORY--(BUSINESS WIRE via COLLEGIATE PRESSWIRE)--Apr 22, 2003--
Is there a difference between professional and personal ethics?
How should students gauge the integrity of a potential employer?
What makes some companies great?
Who`s responsible for an ethical company, management or the employees?
College Journalists Only: Please Join Dell President and COO Kevin Rollins at 4 p.m. CST today, Tuesday, April 22, 2003, for a special teleconference with university reporters on ethics, public trust and how to build a great company. Call 877/893-0740 to join the Dell call.
Described by the Associated Press as a man who ''...works his magic mostly behind the scenes, nurturing customers and planning the company`s next step,'' Rollins is a Fortune 50 business leader with strong sentiments about integrity and leadership in Corporate America -- subjects he`s recently addressed with audiences at San Francisco`s Commonwealth Club and the University of Pennsylvania`s Wharton School.
For more information on Dell and Kevin Rollins, visit www.dell.com/Kevin.
''What do great companies have? They have a culture. They have a leadership model. They have a reason or a purpose that attracts people beyond the financial rewards.'' -Kevin Rollins in Fast Company
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