As the nation focuses on encouraging healthy lifestyles, Boys and Girls Clubs of America, the Coca-Cola Company and Kraft Foods have announced a new initiative to empower young people to make informed decisions about their physical, mental and social well-being. The three partners unveiled triple play, an after-school health and wellness program that will be offered at Boys and Girls Clubs across the U.S. Roxanne Spillett, President, Boys and Girls Clubs of America:

�The Triple Play is about mind, body and soul.  It�s a Boys and Girl�s Club program it uses Boy�s and Girl�s Club methods.  It engages kids in a fun way, so that they learn about nutrition.  They learn how to make good decisions about what they eat. They learn to exercise and they�re motivated to exercise, but it�s also about character and leadership.�

Triple play, supported by a combined five-year, 12 million dollar commitment from the Coca-Cola Company and Kraft Foods, is the first youth-focused program of its kind developed in collaboration with the Department of Health & Human Services.

For more information on Triple Play visit w-w-w-dot-bgca-dot-o-r-g.